Video Activation Strategy

Film and video activation for all your target audiences

With our video activation strategy service, we promote your video so that it’s seen by everyone you need to reach. After producing your film we’ll make certain it’s distributed widely, it works effectively and its shelf-life is extended to the maximum. You’ve invested time, effort and resources to create the perfect film, our video activation and distribution service will ensure your marketing objectives are reached.

Sometimes it’s tempting to believe that after something is built “they will come” (“they” being “your audience”). As with most things, creating a video or film is unfortunately never enough, your audience needs to be guided to where they can watch it and why it’ll be useful for them.

We work with you to develop a video activation strategy that allows you to get the most from your video content. We ensure that your video is visible and easy to find and that it’s distributed and promoted on the right channels. We then make sure that you have the proper tools to review your campaign and understand the analytics, enabling you to make the right adjustments as they are needed, ensuring that you both meet and exceed your business objectives.

Through careful targeting and promotion in the correct places and channels, we provide leadership, market expertise and support that ensures your distinctive video is clearly placed for maximum impact.

Video production & animation services

We’re an award-winning video production company with a team of highly experienced video production specialists. Our producers, directors, copywriters, camera operators, editors, and graphic designers create stunning video content that drives traffic to your website, increases engagement, and brings eyes (and clicks) to your company, product, or service.

Video Production

  • TV & cinema ads
  • Aerial video
  • Brand promotion
  • Case study video
  • Social media marketing
  • Documentary
  • Behind the scenes
  • Testimonial video
  • Training video

Animation Production

  • Explainer video
  • Character animation
  • Motion graphics

Live Events

  • Conference filming
  • Conference highlights
  • Live-streaming

Education Sector

  • HE marketing
  • Student recruitment
  • Research films
  • Campus activity
{We’ve been working with Slate and Mortar for a long time now and the reason we keep going back to them is due to their ability to be flexible in their approach to our video content needs. They offer a fantastic service that’s always on time and on budget.
Sam Chambers
Sam Chambers
Leicester City Football Club
{Slate and Mortar Video Production Company always deliver what they promise. They’re brilliant with clients, communication skills are awesome and we always get a fantastic product at the other end. I couldn’t recommend them more highly.
Charlie Penrose
Charlie Penrose
Net Natives
{Slate and Mortar balanced being approachable and friendly with delivering an extremely professional service. They were very creative and clear about the approach but were amenable to our ideas. We’d definitely work with Slate and Mortar again.
Charlotte Connor
Charlotte Connor
Warwick Medical School
{Having worked with many different contractors over the past 10 years, they are noteworthy in understanding the brief, asking the right questions and delivering a high-end product. We would definitely choose to work with Slate and Mortar again
Robyn Mckeown
Robyn Mckeown
University of Liverpool
{I want to work with people who are fun, understanding, and ultimately provide a great product that we can be proud of. Slate and Mortar Video Production Company deliver in all these ways and that’s why I’ve gone back to them for our next video project.
Emma Uprichard
Emma Uprichard
University of Warwick
{You know that you're going to get a good quality product. They've got a very good artistic eye and it's really helped improve the quality of what we've produced. Excellent video production company to work with.
Nathan Crouch
Nathan Crouch
University of Kent

We’d love to hear from you

Thinking about using video or animation production in your next project?
Or just want to chat through a video idea you may have…

Get in touch today.


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